Gerald: The organization has been a non-profit from its conception at LockHaven University and has  been doing events and forums on  a collegiate level , going from campus to campus promoting and helping other organizations grow.  A lot of values that the board has  learned from forming and running a non-profit has  made us a well oiled machine. Sad to say times are changing and we have other avenues that   we would like to explore, and  a non-profit structure wont allow us to open up those outlets.

 P.F.I: What are some  outlets NoLabelRoyalty is  aiming to  establish?

 Gerauld: Relaunching our organization into a modeling agency. We would like to create auxiliary sectors for the agency as well. These sectors will not only deal with managing and developing models but the branding and networking of make up artists, photographers and stylist. Hence the LLC structure .  We would like to hone in on  the overall “fashion experience”.

 P.F.I: Playing the field on all levels (laughs)

 Gerald: I told you we have big aspirations for this year (laughs)

 P.F.I: Is this  the reason for the  Relaunch Party coming May 10th? To highlight your new ventures?

 Gerald: Yes. The Relaunch party will be a mirroring  showcase of where we have been and where we are going. The event will  commemorate everyone we have worked with and introduce people we will work with  from designers to  photographers from Virginia, D.C., New York,  as well as our local contacts  in Philly.  They will be showcasing their  fashion lines , products and services,  with a brief  narrative of   their endeavors.

 P.F.I: You mentioned that the experience with a  non-profit structure has brought many valuable lessons, how will NoLAbelRoyalty   apply the same integrity and discipline to the new business model?

 Gerald: We will still have our community service drives and forums from which the organization was founded on. I think keeping those activities in tact will keep  our day one audience loyal; they have held  us to specific standards and we do not want to ruin that.

P.F.I: Any special  promotion leading up to the  Relaunch?

 P.F.I:  Can you give a brief insight of what your planning after the event?

 Gerald: Community wise, we are partaking in the  Susan G Koleman Walk the day after our Relaunch event. The following week we are doing events with a couple different high schools, such as Norristown High for their annual fashion show. We will be lending a hand with  model coordination. We are  also helping to coordinate  Constitution  High’s  fashion show the first week of June. After that we will be launching our first official event as an established  LLC.